Brand

The Messi Brand

It all began in 2016, when a global network of passionate and creative individuals—from Rosario, Argentina to New York City, London and Barcelona— expressed a shared vision and began laying the blueprint for the Messi brand: a premium lifestyle apparel brand by soccer legend Leo Messi. Together, the international team set forth to create a brand identity that would reflect Leo’s own aim for precision both on and off the pitch.
 
In 2019, we launched The Messi Store both online and with a pop event at Santa Eulalia, a luxury department store in Barcelona, Spain. Today, TheMessiStore.com is the exclusive source of official Messi brand apparel. The e-commerce business has website visitors from over 215 countries, customers from over 100 countries, and over 1.3 million followers on social media channels – Instagram, Facebook, and YouTube.